Eintrag in der Universitätsbibliographie der TU Chemnitz
Lohmann, Katja* ; Pyka, Sebastian ; Zanger, Cornelia
Smiling Devices: The Effects of Smileys in Technology-Mediated Self-Service Situations
| Universität: | Technische Universität Chemnitz | |
| Institut: | Professur BWL - Marketing | |
| Dokumentart: | Konferenzabstract | |
| URL/URN: | https://www.ama.org/academics/Documents/2018%20Winter%20AMA%20Conference%20Proceedings.pdf | |
| Quelle: | 2018 AMA Winter Academic Conference, February 23-25, New Orleans, pp. 356-357 | |
| Freie Schlagwörter (Englisch): | emotional contagion , smiley , emoticon , self-service technology , anthropomorphic tendency |
