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Nr. Titel Autor Jahr
1 A Bibliometric Analysis of Context Effects and a Research Agenda : An Abstract Adler, Susanne Jana* et al. 2023
2 Caffeine's complex influence on the attraction effect: a mixed bag of outcomes Canty, Michael et al. 2023
3 Changes in Consumer Behavior Due to Caffeine: The Case of the Attraction Effect Canty, Michael et al. 2023
4 Forty years of context effect research in marketing : A bibliometric analysis Adler, Susanne Jana et al. 2023
5 More Insights into the Role of Warm versus Cool Ambient Scents in Consumer Decision-making : An Abstract Lichters, Marcel* et al. 2022
6 The Influence of Caffeine on the Attraction Effect Canty, Michael et al. 2022
7 Segmenting Consumers Based on Sensory Acceptance Tests in Sensory Labs, Immersive Environments, and Natural Consumption Settings Lichters, Marcel* et al. 2021
8 Warm Ambient Scents Nudge Consumers to Favour Premium Brands and Right-Wing Parties Lichters, Marcel* et al. 2020
9 Ambient Scent's Effects in Sensory Service Marketing: An Abstract Girard, Anna et al. 2019
10 Attraction and Compromise Effects in Choice-Based Conjoint Analysis: No-Choice Options as a Remedy: An Abstract Wackershauser, Verena* et al. 2019
11 Short- and Long-Term Effects of Nonconsciously Processed Ambient Scents in a Servicescape: Findings From Two Field Experiments Girard, Anna et al. 2019
12 The Short and Long-Term Effects of Ambient Scent in Olfactory-Rich Servicescapes: a Longitudinal Perspective Girard, Anna et al. 2019
13 Comparing Lab, Virtual, and Field Environments in Sensory Product Acceptance Testing: An Abstract Lichters, Marcel et al. 2017
14 What really matters in attraction effect research: when choices have economic consequences Lichters, Marcel et al. 2017
15 How durable are compromise effects? Lichters, Marcel* et al. 2016
16 The Influence of Serotonin Deficiency on Choice Deferral and the Compromise Effect Lichters, Marcel* et al. 2016
17 On the practical relevance of the attraction effect: A cautionary note and guidelines for context effect experiments Lichters, Marcel et al. 2015
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